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Manager – Product Marketing

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Insurance
Job Ref. SPGHK0222019213
Location Hong Kong
Date posted 2019-06-28

A Multinational Insurance Group is looking for a Product Marketing Manager to support their business growth.

The incumbent will be reporting to Department head directly.

 

Job Description:

  • Develop and implement effective communication strategic plans for new product to expand customer base.
  • Plan, execute and monitor product advertising and promotion campaigns.
  • Marketing Analysis including competitor’s strategies, trend and client needs through different channels to develop writing positioning and customers’ feedback.
  • Design and develop full set of marketing collaterals including marketing brochures, illustration insert, launch pack, quick quote and other supporting sales materials.
  • Communicate with sales channels on regular basis.
  • Participate in Ad-hoc projects when required.

 

Job Requirements:

  • Degree holder in Marketing, Communications or Journalism is preferred
  • Minimum 8 years marketing experience, with at least 4 years in supervisory level, preferably in finance/insurance industry.
  • Good communication, leadership and management skills. Possessed with strong marketing sense and good business acumen.
  • Experience and knowledge of printing production and able to work under high pressure.
  • Excellent command in Chinese and English
  • Literacy in in MS Office, Chinese Word Processing, and web content management is an advantage.

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