Our client, a leading banking group, is urgently looking for the Head of Marketing to join their consumer loans team.
Job Description:
- Plan, design and execute marketing strategies and promotion campaigns for consumer loan products to achieve pre-set objective
- Liaise with marketing agency to drive initiatives for above-the-line promotion
- Lead the marketing team to conduct market research, analyze business trend and identify business opportunities
- Utilize social media channels for brand building, maintain corporate exposure and facilitate marketing promotion
- Monitor and evaluate the effectiveness of marketing program
Job Requirements:
- University degree in Marketing Communications or related disciplines
- Minimum 8 years’ relevant experience, preferably with experience in Consumer Loans industry
- Proactive, with excellent market sense and able to drive initiatives independently
- Good management and communication skills
- Proficiency in both written and spoken English and Chinese